Where contemporary fashion meets Indian textiles. It is an exhibition-cum-sale of clothing and accessories in aid of Concern India Foundation. The exhibition features ethnic and contemporary clothing, as well as accessories of an Indo-Western profile created by talented designers and artisans from different parts of India and is known to support indigenous Indian heritage textiles and natural fabrics. The popularity of Pause for a Cause has sky-rocketed over the past 21 years, drawing thousands of people over two days and it is now held in 11 cities. Fuelled by the response, Pause for a Cause has now launched several avatars including The Benares Show and The Sari Story.